“Kids Rewards Club” by Bank Audi Draws Smiles on Children’s Faces
April 15 2013
On the occasion of the Lebanese Children Day on March 22, Bank Audi invited the children members of the “Kids Rewards Club” to watch “The Croods” movie in pre-release at Grand Cinemas in ABC Dbayeh on Saturday, March 23.
The children, accompanied by their parents, enjoyed several surprises all afternoon. They got to play with three of the main “Kids Rewards” characters, “Bibi the Penguin”, “Fifi the Cat” and “Pico the Rhino”, to watch the movie and share good laughs, and to receive gifts on their way out: coloring books featuring the five “Kids Rewards” characters which gave the children the opportunity to collect the stickers in the books and get acquainted with these unique characters while using the coloring pencil box in each package. They also received beach caps and pillows featuring the five characters.
The “Kids Rewards Club” was launched a year ago as a complement to “Kids Rewards”, Bank Audi’s latest loyalty catalog. This special edition catalog offers customers the chance to redeem the points they’ve collected by using their Bank Audi credit cards or 24/7 debit card and offer their young ones a wide variety of children fun and educational games to choose from.
“The concept emerged from our acknowledgement that parents’ main interest is their children and that their attention usually revolves around pleasing them in the most educational and fun way. The “Kids Rewards” catalog features five special cartoon characters kids can relate to”, explained Mrs. Randa Bdeir, Group Head of Electronic Banking and Cards Services at Bank Audi sal - Audi Saradar Group. “This pre-release screening is the fourth one we’ve invited the members of the “Kids Rewards Club” to in a year, and every time, it is an even greater pleasure to watch the children laugh and have fun.”
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